The Application Of The Macintosh - 1248 Words

Creator/Marketer Steve Jobs had never imagined such small product to change the world as much as it did. It not only changed the world, but it also changed the way people look at life. Jef Raskin, an Apple employee who wanted an easy to use and low cost computer for the average person. He had begun the Macintosh project in 1979. Jef got the name â€Å"Macintosh† from his favorite apple, the McIntosh. He changed the spelling for legal reasons. Steve jobs has requested that McIntosh Laboratory give Apple a release to use the name with the spelling changed so that Apple was able to use it. McIntosh Laboratory denied that request, therefore Apple had to eventually buy the rights to use the â€Å"Macintosh† name. The very first Macintosh was designed†¦show more content†¦The downside to this Mac was, It had no room for internal expansion, no other cards or devices can be installed or can graphics be upgraded. It actually takes special tools just to get the case op en. Although the Macintosh 128k had a small 9† screen, black and white graphics and the screen rather limiting people still found the pros of Shelby 2 uniqueness of this Macintosh. The very vivid and uniqueness of the GUI really saved this computer from being like others. After the Lisa being introduced to the world, There was rumors spread about the mysterious â€Å"Macintosh† project happening at Apple in February 1983. Apple announced the Macintosh 128l manufactured at an Apple company in Fremont, California. The Macintosh was introduced in US $1.5 million Ridley Scott commercial. 1984, It was mostly aired during the third quarter of the Super Bowl XVIII. Which is now known as a â€Å"watershed event† and a â€Å"masterpiece† by many many americas. Many believed the Macintosh ad was more successful than the Macintosh itself. The Macintosh definitely saved humanity was IBM’s attempt to dominate the computer industry. After the Super Bowl commercial, The Macintosh went on sale, and came with two applications made to to show off its interface. MacWrite and MacPaint. These applications were fir st demonstrated by Steve Jobs, Know for his famous Mac Keynote speeches. Some people labeled the Macintosh a â€Å"Pure toy†. Many people loved the new and improved Apple product and many